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Instead of focusing on the outcome of a design sprint, here's howit can set teams in motion, however rigid a company might be.

Because the most powerful thing about the design sprint process, is that it largely ignores company hierarchy, politics, and personal opinions that would otherwise stop an innovation project in its tracks.

👍 Instead, during a design sprint people are working together, apart. Alternating between individual exercises and democratic voting.

👍 The group gravitates towards a solution naturally, instead of just accepting what the loudest person in the room has to say.

👍 Often times, they meet new people as well, people they otherwise wouldn't have been collaborating with.

So not only will a design sprint tell you whether your new digital product or service will have any potential, it also gives your teams the possibility to work outside of its rigid organizational structure for a while.

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