It's safe to assume that bringing change or innovation is no small feat, no matter the scale. The road to a finished feature, campaign, or full-fledged ecommerce platform is arduous and bumpy. As obvious as it may sound, it's really as simple as having a plan ready for every scenario. And by plan, we mean a handful of processes and key ideas you need to stick to. What those are, you'll learn during this webinar.save your seat
Obviously those ideas didn't come out of nowhere. For each project, we'd dedicated a lot of time getting the involved teams aligned from the start, validating key ideas before development had even begun, and we didn't shy away from using no-code tools to quickly build and test a minimum viable product. That's really the secret sauce for rapid change; a fixed process that enables it.
He will take you through a couple ecommerce projects of ours that yielded great results. We're talking implementing a loyalty hub to improve retention, creating a conversational experience to reduce choice fatigue, and split-testing new marketing pages to increase conversions. The overarching goal here is always about increasing the lifetime value of customers.