The perfect timeline to launch your idea.
After shaping and validating your idea during the design sprint, it’s time to build a product for the whole world to see. We want results fast and follow a clear iterative process. We call it the MVP Track.
Repetition is key, and so is early feedback.
We see the launch of an MVP as the perfect moment to get feedback and to learn what to build next. That’s why we think in multiple MVP’s. Every agile sprint cycle you release an iteration of your product which is an MVP with a new set of goals.
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A laser-focussed team.
Our cross-functional teams consist of a product manager, a designer and one or two developers. That team is only focussed on your MVP. No distractions, no juggling between multiple projects, no busy work. By combining these skills in one team, you’ll reach the closest possible collaboration between design & development. This results in a better understanding of your goals, better quality and faster results.
Trust the process.
An ideal MVP Track starts with a technical setup and the core flows and the potential risks. As the track continues, we gain speed and more things become clear. Those sprints we call Execution Sprints. The last week of the cycle is always a Launch Sprint, which focusses on bugs, polishing and product marketing.
Focus on outcome, not output.
During the MVP track, our team has only one goal, and that’s making the best possible user experience for your audience. To achieve that, we’re not just designing and developing features from a list, but we’re actively working together with you to create the best possible outcome.